Data at rest has an identity — a database knows what's sitting in its own columns. Data in motion doesn't, especially once it's being composed in the forest of microservices and agents that call each other all day long. Data Identity is the sensitivity of an object in flight, determined by looking at the object itself — irrespective of who requested it, who created it, or where it's headed. Not who. What.
A sensitive field left in a schema — an SSN, an internal ID — gets caught in review, not in a breach report. Shift-left, before a single line of code reaches production.
Data that exits your organization — even shared legitimately with a trusted partner — is gone forever. There's no recall button once it's out. Knowing exactly what's about to leave, before it leaves, is the only real point of control.
Broken Object Level Authorization tops the OWASP API Security list because knowing whether a request should touch a specific object is hard without knowing what that object is. Once every object's sensitivity is known, checking access against it becomes tractable.
Agents call microservices, microservices call agents, and any one of them can be compromised. When that happens, the question that matters isn't whether sensitive data moved — it's which fields, from which objects, going where. Answering that live, at the speed and scale modern systems run at, is a genuinely hard problem, and doubly so once AI is the one making the calls. Nobody has fully solved it yet.
Compliance frameworks each answer their own narrow question, independently, only when a comparison runs. Data Identity answers a different question entirely — how sensitive an object is, in flight, regardless of who's asking or which rule applies — and that check can run anywhere, even microservice to microservice.
Every uploaded API spec is split endpoint by endpoint and scored field by field for sensitivity, with a stated rationale, live today — not a roadmap slide. That scored map is also the training foundation for what comes next: an identity assigned to sensitive data that travels with it across services, east-west and north-south, turning real-time detection from a prohibitively expensive AI problem into a fast, targeted check.
Every field in every endpoint, rated and explained — a stated rationale per attribute, not a guess.
Runs against your API spec before deployment — exposure gets caught in review, not in a breach report.
A pre-scored map turns live detection from a blind, expensive AI problem into a fast, targeted check — including for broken object-level authorization, OWASP's top API risk.
Data Identity starts scoring your API surface today — the same foundation that makes real-time protection practical tomorrow.
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